A former Merck CEO was quoted as saying, “I want to sell drugs to everyone. I want to sell drugs to healthy people. I want drugs to sell like chewing gum.” That’s the mindset many pharmaceutical companies have. The bottom line for them is greater than the people that are supposed to be helped by the drugs created. As such, many fall into the dark abyss of addiction. After watching the video, if you or someone you know needs help with an addiction treatment, visit http://www.addiction-treatment.com/.to learn more about what help is available.
One night you go out with your friends to sing some karaoke. The private room that you’ve rented? All of a sudden it becomes a television studio. Your performance is suddenly being broadcast to literally thousands across the city. What do you do? This was the challenge Heineken issued to some unsuspecting patrons.The result? Pure hilarity. Follow the adventure with #CarolKaraoke on Twitter.
A new legend in running shoes has been forged with the Springblade from adidas. These state of the art shoes are incredible, designed with the runner’s need for forward motion in mind. The shoe, loaded with 16 energy blades that return energy to the wearer, is the first of its kind. Learn more at adidas.com/Running.
Want to go on the ultimate adventure? Air New Zealand wants to send one lucky winter to Antarctica to team up with National Geographic and help a scientific research team address global environmental issues. Explore one of the must unique places on the planet and bring an amazing story back to civilization. If you’ve got strong communication skills and an adventurous spirit, enter at www.airnewzealand.com/voiceforantarctica. Check out the video:
Meet Tyler, a cartoonist whose intense love for chili spawned an internet sensation on Reddit. Now, thanks to American Express’s Passion Project, he’s looking to bring his wit and cooking skill to bookstores with “Cooking Comically”. Inspired yet? You should be. Watch Tyler’s tale below, then visit other American Express Passion Projects at http://www.youtube.com/user/americanexpress/MembershipDoes.
Tumblr is a blogging platform, somewhat like WordPress, but with a more social aspect. It is different from WordPress in that it has more features to encourage media use and photo sharing, rather than lots of words. So, how does this help your business in the age of “more is more” when it comes to wordy content?
Displaying Visual Content
Well, more isn’t always more, as we learned by Google’s last few updates. Unique content is important, but more content isn’t necessarily better. There are certain businesses that will benefit from Tumblr more than others because they don’t focus on too much wordy content. Industries with visual aspects, such as fashion, photography, publishing, and design, will benefit from the image-friendly platform. You can upload videos, and easily integrate your Instagram photos. For foodies, you can also highlight your beautiful food photography, while still sharing recipes and tips.
Tumblr has a more social aspect than most platforms out there. It easily connects to Twitter and Facebook, just like WordPress, but it also seamlessly integrates Instagram, and has a more social network feel than other blogging platforms. There is a lot more inter-blog following on Tumblr, whereas other platforms are used simply as platforms rather than as connectivity tools. If you really want to reach your customer base through your website, you should make it as easy as possible for them to connect with you online.
Customizing With Tumblr Themes
There are thousands of Tumblr themes out there, both free and paid. You won’t have the same flexibility you’d have by building your site from the ground up, but there are so many themes that you’re sure to find one to fit your needs. You have lots of customization options, and it’s much easier, faster, and cheaper than hiring an expensive web design and development company. You can be up and running with a customized theme in just a day or two.
Many website owners become obsessed with analytics, but even the most ardent SEO-checkers forget to incorporate their Tumblr account. This is a great way to see how your Tumblr is helping your brand awareness, and it’s easy to add.
The biggest thing that Tumblr has over other websites is the sharing ability. Followers don’t have to add anything to their RSS feed; they don’t have to give anyone an email address. They simply follow others within their own Tumblr account and receive updates naturally, much like users do in Facebook’s newsfeed. This is a great way to share updates about your company without imposing on your followers too much. It is so common for people to sign for an email newsletter, and then unsubscribe after a couple of weeks just because they’re sick of their crowded inbox. Skip the inbox and let people head over to Tumblr when they’re ready to check out updates about their favorite brands and companies.
Rum magnate Emilio Bacardi Moreau had a key role in liberating Cuba. Through his network of revolutionary newspapers and transmission of secret messages in the late 1800s, Moreau played an invaluable role. Bacardi celebrates his actions through the new film “¡Vivimos!”, now on YouTube. Watch both parts here and see an inspiring take on true events.
We’ve all been there. It’s the day before Mother’s day and the crushing guilt of the monthly bombardment of flower advertisements has finally reached it’s tipping point. “All right! Fine!”, you shout, “If I don’t get that woman who birthed me some flowers I’m going to be the worst, well, a worser son than ever before!” So you fire up the netscape, find the blooms you want, “oh look there on sale and I get a free flower vase!”, enter in your credit card info and voila, that twenty dollar plastic wrapped surprise is now a $70 one way ticket to raiding the communal fridge at work for sustenance. Not anymore, The Bouqs has taken all the upsells and gimicks out of buying Ma’s affection. A flat forty dollars is all it takes to make up for the disappointment, well, it get’s you close.